YETI®, a leading premium outdoor brand, is celebrating the ten year anniversary of its iconic Tundra cooler with a multi-stop film tour. YETI’s Tundra Tour stops at the Marathon Music Works in Nashville on Wednesday, September 26 showcasing a handful of never-before seen YETI Presents films, Ambassador Q&As, and philanthropic give-backs.
• What: YETI Presents: The Tundra Tour
• When: Wednesday, September 26 @7:30 p.m. — doors open @6:30 p.m.
• Where: Marathon Music Works
• Who: Pat Martin of Martin’s BBQ; musician Terry Allen, musician Ryan Bingham
• Why: to celebrate the 10-year anniversary of the iconic Tundra cooler; proceeds go to Tennessee
General admission tickets include one free drink token and a custom YETI 18oz Rambler Bottle; VIP
tickets include two free drink tokens, custom YETI 18oz Rambler Bottle, exclusive YETI hat, and event
It all started in 2008, when YETI founders and brothers, Roy and Ryan Seiders, debuted the Tundra — a
never-before-seen cooler born out of frustration. They were tired of handles breaking apart, latches
snapping off, and lids caving in year after year. So, they decided to create a solution — to engineer a
cooler that was strong enough to double as a casting platform, packed with powerful insulation to keep
ice for days, and tough enough to be dropped out of a truck, dragged through the back-country, withstand
any weather, and still be game for more.
For more information about YETI’s Tundra Tour, please visit yeti.com/the-tundra-tour.
Founded in Austin, Texas in 2006, YETI is a leading premium outdoor brand. The world’s top hunters,
anglers, outdoor adventurers, BBQ pit-masters, and ranch and rodeo professionals trust YETI to stand up
to the world’s harshest conditions. For more on the company and its full line of products and accessories,